Tuesday, November 12, 2013

I love this tweet from "History in Pictures" (@HistoryInPix).

Just goes to show how fickle the fashion industry can be by constantly changing the perception of what is the "normal" size. We understand that there is a need for consistent standards with creative designs, testing and preparation. At the same time, there has to be some balance because we've turned the mindsets, of many people, to believe that a size 0-1 is the only way to be successful.  It wouldn't destroy or even slightly damage the industry to expand it's concepts of what a model should look like before she's identified as a "plus" size.

As a fashion photographer, I hope that our studio can help to alleviate this perception by introducing more models that are "not the norm" into our work. We hope to display to the designers and agencies that good delivery can be found in multiple sizes.
Time magazines definition of a perfect body, in 1955
Time magazine's definition of a perfect body, in 1955

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